Archive for August, 2007

Microsoft Gatineau Screenshots Released!

Thursday, August 30th, 2007
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It's almost here folks! Microsoft's answer to Google Analytics is just around the corner with screenshots being leaked out on the internet. Feel free to view the original post, or click on the screenshots below.  Enjoy! A Pages Report (clearly still with some kinks by reporting 101% of visits to a ...

Google Analytics Changes Time on Site Calculation

Thursday, August 23rd, 2007
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According to an iMedia post by Brandt Dainow, Google Analytics has modified their calculation of Average Time on Site. Brandt reports: "Previously, the Average Time on Site had been calculated as the total time on site for all visits divided by the total number of visits. Both the total time ...

Web Analytics and Optimization for Content Sites

Tuesday, August 21st, 2007
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A common problem that faces many organizations hosting a strictly content-driven website is how to turn the data thrown out by any of the applications out there into something you can monetize. Sure, more page views mean more impressions which means more cash for your company, but what if you're ...

Best Practices - Tracking Flash Files

Monday, August 20th, 2007
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There's often a lot of confusion when it comes to understanding where to even start when tracking a site that's essentially only a Flash movie so this post will try to clear some of that up. I'll make the assumption here that your data collection method will be client-side ...