Microsoft Gatineau Screenshots Released!
August 30, 2007 – 11:09 pm
It’s almost here folks! Microsoft’s answer to Google Analytics is just around the corner with screenshots being leaked out on the internet. Feel free to view the original post, or click on the screenshots below. Enjoy!
 A Pages Report (clearly still with some kinks by reporting 101% of visits to a single URL) |
 A process conversion funnel |
 Gatineau’s most powerful new feature, demographic segmentation using Live ID |
Just to make sure everyone got that mention, Gatineau’s current biggest differentiator is its ability to provide demographic segmentation information to your profile. Although I’m not positive yet, I’m guessing it accomplishes this by utilizing cookies that are automatically stored with users who sign into any service that uses Microsoft’s Live ID. So the incentive they’ll be pushing is increased use of Microsoft services (i.e. Hotmail) via Live ID and increased ad revenue with the same model that’s been successful for Google Analytics and its tie in with Adwords accounts.
In any case, I criticize, but we all know I’ll be one of the first people to have it installed on this site to see what it looks like :).
One Response to “Microsoft Gatineau Screenshots Released!”
You could find a review on Gatineau implementation at
http://www.analytics20.org/tools/microsoft-gatineu-review-first-part/
with regards to privacy concerns on personal information
http://www.analytics20.org/web-analytics/relax-microsoft-gatineau-demographic-information-is-well-protected/
Cheers,
By Justo on Jan 16, 2008