Monthly Archives: February 2008

Web Analytics and Net Present Value – Part 1

Posted on February 24, 2008 by Mike Sukmanowsky

Companies with projects that deal with the internet in someway always surprise me. Say a company like Ford was evaluating the purchase of a major piece of machinery that was expected to increase plant efficiencies. These efficiencies resulted in the … Continue reading →

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Jim Sterne and the Web Analytics Association Need Our Help!

Posted on February 10, 2008 by Mike Sukmanowsky

Jim Sterne the president of Target Marketing as well as the Chairman for the Web Analytics Association (WAA) is looking for some help from the analytics community at large. Jim has posted a survey and is attempting to find out … Continue reading →

Posted in just for fun, news | Leave a comment