Category Archives: analytics tools

Quantcast Gets a Makeover – So Close to a comScore Alternative!

Posted on July 16, 2008 by Mike Sukmanowsky

It looks as though the guys at Quantcast have been busy! If you haven’t heard of Quantcast yet then I strongly recommend you check it out.  Quantcast (as well as Google Trends) are looking to give companies like comScore and … Continue reading →

Posted in news, quantcast | 4 Comments

Omniture to Acquire Visual Sciences

Posted on October 25, 2007 by Mike Sukmanowsky

In a move that was a little surprising (but I suppose not overly surprising considering the consolidation seen with WebSideStory and Visual Sciences), Omniture has announced that they’ll be acquiring Visual Sciences for approx. $394 million. See the full press … Continue reading →

Posted in analytics tools, news, omniture, visual sciences | 3 Comments

Using Google Analytics? Make Sure Your Site Is Tagged!

Posted on October 6, 2007 by Mike Sukmanowsky

In a previous post on installing Google Analytics, I noted that users should be cautious to make sure that the Google Analytics tags are properly installed on every page of the site. Normally a global include like a header or … Continue reading →

Posted in analytics tools | 6 Comments

Tools for Competitive Analysis

Posted on October 1, 2007 by Mike Sukmanowsky

Want to See How This Site is Doing? I thought that I’d take some time with this post to showcase some of the tools out there for comparing your results competitively. Some of you may or may not know that … Continue reading →

Posted in analytics tools, compete.com, quantcast, strategy | Leave a comment