Archive for the ‘google analytics’ Category
Thursday, November 1st, 2007
If you were one of the lucky few who asked Google to include you in the internal search reporting beta then you'll be happy to know that they've now added the functionality to those profiles! How do I know? If you're as addicted to looking at your Google Analytics profile ...
Posted in analytics vendors, google analytics, news | 2 Comments »
Sunday, September 16th, 2007
Google Analytics has (once again) changed their calulation of time on site reverting back to "the old way". In the current calculation, time on site is calculated as total visit duration divided by all visits. Previously, time on site was total visit duration divided by (total visits - ...
Posted in google analytics, news | No Comments »
Monday, September 10th, 2007
The word "marketing" isn't usually one that's synonymous with "accountability". Now granted it definitely can't be blamed on many marketers out there as many channels are either impossible to track accurately or would require overhead costs that would likely exceed their benefits. But marketing online is a different ...
Posted in coremetrics, google analytics, omniture, strategy, webtrends, webtrends sdc | 1 Comment »
Thursday, August 23rd, 2007
According to an iMedia post by Brandt Dainow, Google Analytics has modified their calculation of Average Time on Site. Brandt reports:
"Previously, the Average Time on Site had been calculated as the total time on site for all visits divided by the total number of visits. Both the total time ...
Posted in google analytics, news | No Comments »