Archive for the ‘analytics vendors’ Category
Tuesday, August 21st, 2007
A common problem that faces many organizations hosting a strictly content-driven website is how to turn the data thrown out by any of the applications out there into something you can monetize. Sure, more page views mean more impressions which means more cash for your company, but what if you're ...
Posted in content based, google analytics, strategy | 7 Comments »
Monday, August 20th, 2007
There's often a lot of confusion when it comes to understanding where to even start when tracking a site that's essentially only a Flash movie so this post will try to clear some of that up. I'll make the assumption here that your data collection method will be client-side ...
Posted in analytics vendors, best practices, coremetrics, flash, google analytics, omniture, webtrends, webtrends sdc | 22 Comments »
Saturday, August 18th, 2007
Why am I writing a Google Analytics installation guide when Google already provides such excellent resources on the subject? Good question! The problem I find with their resources and the installation process in general is that there is no "wizard" guiding users through the correct path towards making the right ...
Posted in best practices, google analytics, suggestions | 20 Comments »